他在書中提出兩項對策，其一是教導孩子基本的結婚觀念，其二是給予年輕人夢想和希望，「政府應該向這些年輕人展示明確的國家藍圖，讓他們相信未來一片光明，一定會比現在更美好，我們必須營造當年那種不顧一切而工作的興奮感。」說都底，年輕人最需要的是希望，希望就是力量。正如國際廣告人Paul Arden的暢銷書《It's not how good you are, It's how good you want to be》所講述，一個人，即使一無所有，只要心存希望，就能擁有一切；反之，即使擁有一切，但若喪失希望，也會失去一切。
...All marketers today need baseline skills in data and analytics. Today’s marketer needs to go well beyond reporting and metrics, and be more proficient in a full range of analytical skills –including knowledge of data management principles and analytical strategies, and an understanding of the role of data quality, the importance of data governance, and the value of data in marketing disciplines. Marketers today also need a nuanced understanding of current and emerging digital channels.
...Our goal is to hire marketers who have a passion for and understand the value of data and analytics in decision making. This is not as hard as it was ten years ago. The modern marketer has evolved from being purely creative and logistics driven to appreciating data and the role of analytics. Anyone accustomed to measuring digital and social media efforts or experimenting with A/B web pages or one-to-one marketing is primed to use more advanced analytics to measure the overall value of a program. You’re not killing creativity or innovation, just seeking naturally curious employees with updated skills.