諾基亞稱﹐移動解決方案子公司將專注於高端移動電腦 和智能手機業務﹐移動電話子公司將集中於諾基亞的Series 40操作系統移動電話業務。市場子公司將負責銷售和營銷﹐供應鏈和採購。
“A simplified company structure.” Evidently, that is the solution to all Nokia’s problems–to the erosion of its share of the smartphone market and its failure to develop a worthy rival to the likes of Apple’s (AAPL) iPhone and Research in Motion’s (RIMM) BlackBerry.
And so this morning, the handset maker announced another sweeping overhaul of its management structure, its second reorganization in less than a year. This time around, Nokia (NOK) is dividing its Devices and Services business into three units.
Mobile Solutions (smartphones and services), will be headed by Anssi Vanjoki; Mobile Phones (low-end handsets) by Mary McDowell and Markets (sales, marketing and distribution) by Niklas Savander. Solutions will handle smartphones and services; Mobile will oversee Nokia’s low-end phones and Markets will take care of sales and marketing, supply chains and sourcing. (Click on chart below to expand.)