Why Amazon Is Leaving Legacy Retailers in the Dust

Knowledge@Wharton Network

“What [Amazon is] differentiating on is the retail experience and technology. They take out all the pain points in shopping, and they lock you in.” -- The Wharton School's Barbara Kahn

Why Amazon Is Leaving Legacy Retailers in the Dust - Knowledge@Wharton

What is the secret to the unparalleled success that keeps Amazon growing…

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